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Research track & subject

Marketing Education

Explore research and education questions related to curriculum design and teaching methods.

Atlantic Marketing Association

Key Questions & Research Themes

This subject area can support discussions about curriculum design and teaching methods. AtMA conferences and publications create opportunities for academic exchange across marketing disciplines.

For a research contribution, clearly define the question, explain your method and show its implications for theory, instruction or practice.

Topic guide: this is an additional educational page, not an announcement of an active conference track or submission call.
Key Questions & Research Themes
Photorealistic illustrative conference image — not an archival AtMA photograph.

Research resources