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About AtMA

About Atlantic Marketing Association

Learn about the association, its origins and its mission in marketing education.

Atlantic Marketing Association

Supporting Research and Education

AtMA connects academic inquiry with applied marketing practice through conferences, publishing opportunities, teaching resources and collegial exchange.

AtMA brings together marketing scholars, educators, graduate researchers and practitioners. Its conference offers a forum to exchange ideas, discuss research methods and share teaching practices.

Supporting Research and Education
Photorealistic illustrative conference image — not an archival AtMA photograph.